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South Carolina State Farmers Market Coming to You in June 2010

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Here's just a few things you can expect with the new South Carolina State Farmers Market coming in June 2010!

 

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Download your FREE Seasonal Recipe Calendar!

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Holly Herrick is a woman with a diverse range of interests from fly fishing, to history, to an unwavering love of great food. Over the years, she has conducted culinary tours in Chalabre France, developed a catering business, written columns for numerous newspapers and magazines and she (of course) authored the Southern Farmers Market Cookbook.

As a tribute to the new South Carolina State Farmers Market, Holly has featured 12 recipes from her book, which highlight a delicious seasonal ingredient for each month. Practice cooking seasonally and locally now, before the market opens in June! Download your Seasonal Recipe Calendar for free right here!

 

Seasonal Recipe Calendar

 

 

Arial Creates New Logo, Billboards for SC State Farmers Market

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Editorial cartoonist Robert Arial has partnered with the South Carolina State Farmers Market to create its new logo and a billboard campaign to promote early awareness about the market, which opens April 17, 2010.

 

The new logo features a collection of South Carolina and other agricultural products in an attractive design based on the state flag, which features a palmetto tree and crescent moon.  The historic moon has become a slice of watermelon, and the tree is scattered with fruits, vegetables, flowers, seafood and greens all displayed on a thick trunk of asparagus.

 

SC State Farmers Market

 

 

The new South Carolina State Farmers Market will feature a full line of agricultural products delivered straight from the grower to the consumer.  “Robert has hit the mark with this very innovative logo,” said George Lee, president of 321 Lexington Associates, developer of the market.
 

“The logo is incredibly creative and dynamic and has garnered endless compliments. It represents everything we’re about as a farmers market. We absolutely love it,” Lee said.


The outdoor advertising campaign includes a series of four editorial cartoons where a young child asks an adult about the origins of various state agricultural products.  In one cartoon, a father pushes his daughter on a swing while she asks him, “where do azaleas come from?”  Another cartoon shows a grandmother pulling her grandson (and dog) in a wagon while he asks her, “where does organic beef come from?” 

 

 

Where azaleas come from

 

 

Two other conversations (in a car and during a bedtime reading routine) ask where watermelons and green tomatoes come from.  In all four cartoons, the wise adult answers the child, “The new South Carolina State Farmers Market!”

 

"Creating this new logo was as much fun as it was challenging, and I'm grateful for such a wonderful opportunity," said Ariail.

 

Two billboards are currently running in the Columbia market: one on Elmwood Avenue coming into Columbia from I-126 and the other on Highway 302 heading downtown from the airport. 

 

Arial, formerly with the State newspaper, is an award-winning editorial cartoonist who is syndicated to more than 600 newspapers nationwide through United Media. He has published three collections of his cartoons. The most recent, Ariail!!!, was one of Columbia’s best-selling books in 2001.

 

When it opens on April 17, 2010, the new South Carolina State Farmers Market will set a new standard for a cherished American tradition. The state-of-the-art marketplace will provide South Carolina's agricultural community a one-of-a-kind showcase, while offering area residents an attractive combination of shopping, dining and entertainment.

 

Located on Highway 321 (Charleston Highway) in Lexington County near Dixiana within 1.5 miles of both I-26 and I-77, the new market features separate areas for major wholesale vendors and the retail sale of South Carolina agricultural products. The new market will feature a children's play area, a 150-seat exhibition kitchen, a 400-seat outdoor amphitheater, a specialty foods shop, school bus drop-off area, an RV park, a fish market, a meat market, bakery and several restaurants.

 

The site will also be home to South Carolina Department of Agriculture laboratories, a 200-seat conference center and offices.  The agriculture department will occupy 40 acres, which includes a separate farmers sheds section, with the rest of the 173 acres filled with the market’s wholesale facilities, retail space and public amenities. The new market will be three times larger than the old one, spread over an area the size of seven Super Wal-Marts.

 

To learn more, visit scstatefarmersmarket.com or visit the market using social media applications, including Facebook, http://facebook.com/SCFarmersMarket and Twitter http://twitter.com/SCFarmersMarket.

 

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Produce Arriving Daily

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Peaches, potatoes, turnips or tomatoes - all arrive daily by the truckload in season at one of the largest produce markets in the Southeast. Perennial and annual flowers and plants also sold. Located on 50 acres on Bluff Road, across from the University of South Carolina's football stadium, the Columbia Market includes 500 open stalls. In the spring of 2009 the farmers market will move to a new location.

When it opens on April 17, 2010, the new South Carolina State Farmers Market will set a new standard for a cherished American tradition. The state-of-the-art marketplace will provide South Carolina's agricultural community a one-of-a-kind showcase, while offering area residents an attractive combination of shopping, dining and entertainment.

Located on Highway 321 (Charleston Highway) in Lexington County near Dixiana within 1.5 miles of both I-26 and I-77, the new market features separate areas for major wholesale vendors and the retail sale of South Carolina agricultural products. The new market will feature a children's play area, a 150-seat exhibition kitchen, a 400-seat outdoor amphitheater, a specialty foods shop, school bus drop-off area, an RV park, a fish market, a meat market, bakery and several restaurants.

The site will also be home to South Carolina Department of Agriculture laboratories, a 200-seat conference center and offices. The agriculture department will occupy 40 acres, which includes a separate farmers sheds section, with the rest of the 173 acres filled with the market’s wholesale facilities, retail space and public amenities. The new market will be three times larger than the old one, spread over an area the size of seven Super Wal-Marts.

To learn more, visit scstatefarmersmarket.com, email info@scstatefarmersmarket.com or contact George M. Lee III of 321 Lexington Asscociates, LLC at 803-419-4020.

Farmers Market Feedback Survey Results Are In!

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South Carolina State Farmers Market

Fresh, South Carolina seafood, a meat market featuring local products and an on-site bakery are what most people feel would have the greatest impact on customer visitation at the new farmer’s market, according to a recent survey released by the South Carolina Farmers Market today.

 

In respect to amenities having a “large” impact on attendance, respondents rated a seafood market (59%), a meat market (50%) and a bakery (43%).

 

“That’s great news for the new market,” said George Lee, of 321 Lexington Associates, LLC, the developer for the project.  “Our plans are to not only feature these three amenities, but also to have a huge children's play area, a 150-seat exhibition kitchen, a 400-seat outdoor amphitheater, a specialty foods shop, school bus drop-off area, an RV park, and several restaurants.”

 

Survey results also showed that respondents gave high ratings to an organic foods section (43%), a family friendly retail area with heat and air conditioning (41%).  The new market will include these amenities as well.

 

When it opens on April 17, 2010, the new South Carolina State Farmers Market will set a new standard for a cherished American tradition. The state-of-the-art marketplace will provide South Carolina's agricultural community a one-of-a-kind showcase, while offering area residents an attractive combination of shopping, dining and entertainment.

 

Fifty-four percent of respondents indicated it was “very important” to have truck traffic diverted away from pedestrian traffic.  “At the new market, wholesalers will be fully accommodated in an entirely separate area from where families will shop. Visitors can not only enjoy the convenience of drive-through sheds for fresh produce, they can also experience the market by walking through an area with separate shops that are heated in winter and cooled in summer,” Lee said.

 

Survey results also showed that more than 50 percent of people were eager to find out about upcoming festivals and events planned for the new market.  About 47 percent said they were most interested in finding out what will be in season at the market.  All of this will be shared on the Market’s website at www.scstatefarmersmarket.com as well as through social media applications, including Facebook and Twitter.

 

Located on Highway 321 (Charleston Highway) in Lexington County near Dixiana within 1.5 miles of both I-26 and I-77, the new market features separate areas for major wholesale vendors and the retail sale of South Carolina agricultural products. The new market will feature a children's play area, a 150-seat exhibition kitchen, a 400-seat outdoor amphitheater, a specialty foods shop, school bus drop-off area, an RV park, a fish market, a meat market, bakery and several restaurants.

 

The site will also be home to South Carolina Department of Agriculture laboratories, a 200-seat conference center and offices.  The agriculture department will occupy 40 acres, which includes a separate farmers sheds section, with the rest of the 173 acres filled with the market’s wholesale facilities, retail space and public amenities. The new market will be three times larger than the old one, spread over an area the size of seven Super Wal-Marts.

 

To learn more, visit scstatefarmersmarket.com or visit the market using social media applications, including Facebook, http://facebook.com/SCFarmersMarket and Twitter http://twitter.com/SCFarmersMarket.

Local vs. Organic- What's the deal?

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There is a debate stirring around the country about the choice between local and organic produce. Which is more eco-friendly? Which is healthier? Which is better? Here are the benefits in a nutshell: local produce is going to be fresher and possibly better tasting because it does not have to be shipped as far to reach its destination. It also uses less fossil fuel and causes less pollution in transit. There is also the perk of knowing exactly where your food comes from. 

The pro-organic argument is equally convincing: organic produce is free of pesticides, which is better for you the consumer, as well as the Earth and its plants and animals. 

Regardless of what you choose, both will be available at the new SC State Farmers Market. We think that opting for either local or organically grown items always a great choice- make sure to ask for locally grown products, wherever you choose to shop.

Farmers Market Feedback Survey

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The new South Carolina State Farmers Market has been a long time coming, and it's almost here! In the spring of 2010, the new market located on Highway 321 in West Columbia, SC will open with more than three times the space and a lot more amenities.

Before we open, we want to hear from you. Whether you are a farmer, vendor or consumer, we value your ideas and suggestions. So please take a few minutes to complete this survey, and we will be sure to take your suggestions to heart as we construct this new state-of-the-art facility.

Thank you in advance for your time and input. Please proceed to the survey by clicking HERE.

Fresh Recipe Contest

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The NEW South Carolina State Farmers Market is set to open in April 2010 at its new location on Highway 321 in West Columbia. We will have twice the space and a ton of attractions that will keep you wanting to come back. Until then, we want to keep you busy with some fresh recipes from the locals.

Submit your favorite recipe using fresh fruits and vegetables for a chance to win Holly Herricks's Southern Farmers Market Cookbook. Please submit only original recipes. The winner will be chosen by Holly herself and feature on our Web site, so keep those entries coming!

Submit your entry HERE.

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